Congratulations to SNAPin Software

September 9, 2008
By Communiqué PR staff

We are pleased to share the news that Communiqué PR client SNAPin Software has been acquired by industry giant Nuance Communications. On Tues., Aug. 19, Bellevue, Wash.-based SNAPin Software announced its acquisition by Nuance, a provider of speech-and-imaging software. SNAPin produces self-service software, and offers two mobile handset solutions titled SelfService Care and SelfService Campaign. To learn more about these solutions, visit www.snapin.com.

This acquisition is an important milestone for the company. Seattle Post Intelligencer reporter John Cook said that the acquisition “speaks to the solid business that Chief Executive Robert Lewis had grown at SNAPin.” The purchase price also marks an impressive achievement for SNAPin, because it is reported to have returned seven times the initial capital invested.

By partnering with Nuance, SNAPin will be able to dramatically increase the availability of self-service software to mobile operators worldwide. Self-service software both improves customer service and lowers costs for mobile operators, which will be increasingly important as mobile operators seek to heighten customer loyalty without increasing their overhead. As an example, Vodafone is using SNAPin’s software to provide its customers with the ability to automatically resolve common requests, such as diagnosing and repairing configuration problems, making account inquiries and solving billing problems – all directly on their mobile phones.

SNAPin’s acquisition has received substantial media attention, and Communiqué PR is proud to have been instrumental in helping SNAPin grow its profile within the industry. Below, we’ve linked 13 of the most interesting coverage about the acquisition, as well as a few international articles from the U.K.

U.S. MEDIA

Forbes.com
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