Content – A Sometimes Overlooked Business Asset

What do you think of when you think of business assets? Many of us are likely to cite the more tangible things a business owns: computers, desks, equipment, even factories. Some people may see staff or employees or the company’s brand and reputation as assets. But what about the content that a company creates? This, […]

Mirror Mirror: Value Review Programs and Taking Time for Self-Evaluation

Every March, Communiqué PR (CPR) kicks off its annual review process. During this time, each full-time employee conducts a self-evaluation where we review the core areas of our day-to-day roles and responsibilities and assess our performance over the past year. In this review period, we also share peer reviews and set goals that echo our […]

AP Style: Updates to the Writer’s Bible

Where do even the most experienced writers turn to when they are stumped?  The Associated Press (AP) Stylebook. Sometimes referred to as the gold standard for journalistic writing, the AP Stylebook is updated every year as language used in media, food, sports, business, and more changes to better reflect our dynamic society. As we patiently […]

Procrastination: How to Prevail When You Feel Blocked

Today I came across a fun infographic with 20 tips to conquer writer’s block published by PR Daily and began thinking about the steps I take when I feel stuck on a project. Given that none of my personal best practices were listed in the article, I thought I’d share them here. Best Practice #1: […]