Marketing and public relations go hand in hand, and it is important to understand both disciplines when considering how to best reach your customers. Creating synergy between marketing and PR is one of the best ways to achieve business goals and communication objectives, and successful PR campaigns will often include some marketing aspects.
As we work to build strategic PR campaigns for our clients, we have found it helpful to keep up on marketing news and tactics by reading marketing blogs. These blogs range from critiques of ads and campaigns to tips and tricks of the trade.
Below is a list of hyperlinked marketing blogs we like. Do you have any favorites to add to the list?
Ad Rants
American Marketing Association
Duct Tape Marketing
E-Marketer Daily
Entrepreneur Marketing Blog
Laura’s Marketing Blog
Marketing Journal Blog
Marketing Sherpa Blog
Marketing Vox
Marketing Web Log
Online Marketing Blog
Seth Godin’s Blog
The Forrester Blog for Interactive Marketing Professionals