The Value of Rapid-Response Pitching
Rational Interaction, a digital agency here in Seattle, was one of our city’s best-kept secrets when we first starting working with them. But the secret’s out. With coverage in some of the largest publications in the industry, including AdAge and Adweek’s Agency Spy, Rational’s expertise has been shared with key industry publications and their readers […]
Seattle’s Spaceflight Industries Raises $20 Million to Accelerate Growth
Spaceflight Industries, a next-generation, integrated space products and services company and one of our clients at Communiqué PR, recently closed a $20 million Series B funding round co-led by New York City-based RRE Venture Capital and Paul Allen’s Vulcan Capital with additional investment from Razor’s Edge Ventures. The funds, which validate the company’s pioneering role […]
LeoSat Hits the Satellite Industry Scene, Reveals Plans for a Global Data Network
As every PR pro can attest, one of the best parts of our job is supporting companies doing interesting, innovative things that make the world a better place for all of us. We recently had such an opportunity with our client LeoSat, a newcomer to the satellite industry devoted to bringing high-performance, cost-effective broadband service […]
Writing for PR: May the Odds Be Ever In Your Favor
This weekend I finally got around to watching the latest “Hunger Games” movie and afterwards I started thinking about the similarities between mockingjay birds and writing in a PR agency setting. Stay with me here. Good PR professionals are (hopefully) good storytellers. I’d wager that most of us chose this as a career path because […]
Social Media: What’s the Frequency?
As a communications advisor to clients in the tech industry, I am frequently asked how to leverage social media as part of an integrated PR strategy. Clients are often curious to know when and how often they should post and what their content should look like. Many clients are also now starting to think about […]
PR is Cumulative
Patience is a virtue, especially when it comes to PR. When beginning work with a new client, there is an excitement in wanting to share their story with the world and, more specifically, with journalists who can help you share that story. However, with journalists receiving hundreds of pitches daily, cutting through the noise requires […]
Revel Systems Secures $100 Million in Series C Funding
Revel Systems, the leading iPad Point of Sale (POS) platform and one of our clients at Communiqué PR, recently closed a $100 million Series C financing round to bolster support and operations. The round includes an initial $65 million investment from Welsh, Carson, Anderson & Stowe (WCAS), a New York-based private equity firm, with an […]
Reflecting on Bob Simon & the Art of Story-Telling
One of the many reasons I got into PR is because I have a deep-rooted love of storytelling. Stories not only reflect back our experiences, but they also shape how we think about the world. Stories help us be analytical, empathic and worldly. They empower us to think beyond our own experiences. Few understood this […]
Public Relations Network (PRN) Wins New Member Agency in Switzerland
Communiqué PR is a proud member of the Public Relations Network (PRN), an international agency organization that now encompasses 28 agencies on five continents. We are PRN’s exclusive partner in the U.S. and have leveraged this collaborative network of member agencies numerous times to secure in-country results for our global clients. And membership is growing. […]
Tech PR Haters Gonna Hate Hate Hate – and I’m Gonna Shake it Off, Shake It Off
I’ve been working with tech PR agencies for well over a decade now – enterprise/B2B clients mostly – so I was pretty bummed out when a friend in PR dramatically shared they’d “rather die” than do PR for “boring, geeky” tech clients. Come on now, why hate on the “geeky” tech companies? What have they […]