Over the past twenty years, we’ve witnessed extraordinary change.
The emergence of the iPhone in 2007, the rise of social media, and the creation of influencer culture have reshaped how we communicate, creating an increasingly digital and interconnected world.
We’ve also seen dramatic shifts fueled by the advent of cloud computing, a global financial crisis, the ascent of e-commerce, rapid advancements of AI, challenges posed by fake news, and a global pandemic. Strategic communications and public relations have evolved amidst these shifts, and so have we.
This year, the Communiqué PR team celebrates its 20th anniversary. This milestone presents a time for reflection on the evolution of technology, changes across the media landscape, and the success and growth of our colleagues and clients. We didn’t merely witness transformative changes; we navigated them with purpose and adaptability. Embracing the dynamic landscape, our team took the helm, steering through the challenges and capitalizing on new opportunities to help our clients achieve their most important business goals.
To commemorate our 20th anniversary, we want to spotlight the remarkable success of our clients, and the stories we have developed and shared on their behalf over the years.
Our clients are not just business associates; they are partners on a shared journey. The trust they’ve bestowed upon us has been the driving force behind our commitment to excellence, continuous improvement, and staying at the forefront of industry trends.
From early-stage companies that blossomed into industry leaders to established enterprises that underwent transformative journeys, each success story is a testament to our clients’ trust. Here are a few of the highlights from the past 20 years:
- Collaborated with teams to prepare for successful exits – more than 20 through acquisitions or IPOs.
- Launched hundreds of new products, ranging from Darigold’s White Cheddar Cheese to B2B software from BitTitan, Mosaicx, Tideworks Technology, and more.
- Managed and participated in media relations events such as a cocktail party in Barcelona, a media gathering at Cape Canaveral Air Force Station in Florida, WSDOT’s opening of the new SR-99 designed by HNTB, Facebook’s office opening in Seattle, and a press conference for Bank of America.
- Capitalized on changes within the technology landscape with newsjacking for Amperity around Google’s deprecation of third-party cookies and what it means for advertisers; introduced Kymeta’s scalable satellite solution for continuous, high-quality broadband access anywhere in the world; and demonstrated how Carbon Robotics’ LaserWeeder is disrupting the agriculture industry.
- Announced hundreds of millions of dollars in new funding for clients, including Big Fish Games, Carbon Robotics, Revel Systems, Smartsheet, and Spaceflight, among others.
- Helped teams prepare for and navigate through crisis situations, including the destruction of rockets, labor disputes, accidents, fire, and criminal acts. In business, challenges are inevitable, and we are committed to helping our clients successfully navigate them.
- Accompanied executives on media and analyst tours, visiting the offices of the New York Times, Tech Target, Wall Street Journal, Financial Times, Dow Jones Newswire, Inc., Seattle Times, InStyle.com, Family Circle, Reuters, Bloomberg BusinessWeek, San Francisco Chronicle, Red Herring, and San Jose Mercury News, among others.
- Celebrated our clients’ milestones and impressive growth, including HNTB’s 100th anniversary; Delta-Q Technologies’ 20th anniversary, its new headquarter offices, exceptional revenue performance, and global expansion with ZAPI GROUP; Spaceflight’s new offices; LeoStella’s new manufacturing facility; Darigold’s 100th anniversary; and Tideworks’ 20th
As many of you know, running a business is no easy feat. We were reminded of this when we started Communiqué PR, facing the sobering statistic that 30 percent of new enterprises falter in their first two years. According to the Small Business Administration, an average of 50 percent of new employer businesses survive at least five years, 30 percent survive at least ten years, and only 25 percent survive at least fifteen years. Our journey has not been without hurdles, but it has been one of learning, adaptation, and growth.
As we reflect on the past, we also look to the future. The next chapter of Communiqué will be marked by our continuous commitment to excellence, innovation, collaboration, and the relentless pursuit of our clients’ success. We are excited about the opportunities ahead and the prospect of writing more success stories together.
As Communiqué PR steps into its next chapter, we do so with excitement and anticipation. Here’s to the next twenty years and beyond! Thank you for joining us on this remarkable journey.