Uncovering Content Management Systems: Step Two in Creative Content Marketing

After writing my last blog post, “Considerations to Stay Competitive in Creative Content Marketing,” I learned just how overwhelming analyzing and distinguishing which method of the vast number of available content marketing platforms to utilize can be. The decision of selecting the platform or platforms needs to be thoughtful and requires critical thinking around which […]

Considerations to Stay Competitive in Creative Content Marketing

Last week Communiqué PR hosted a brown bag with Laurie Myer, the founder and owner of Myer Communications. Laurie is an expert in strategic communications and discovers new, creative ways to deliver results for her clients. At these brown bags, Communiqué PR has the opportunity to ask questions and learn more about how professionals in […]

Four Marketing Skills PR Professionals Should Give a Second Glance

In a recent PR Week article, Giles Fraser, the co-founder of Brands2Life, discusses how brand communications has entered a new era. In this piece, he shares his rationale behind why PR professionals should immediately begin to adopt a particular set of marketing skills. Fraser says, “In a world where purchases are only a click away, […]

What’s the Hum and Where to Find It?

Many know Shonda Rhimes as the creator of hit TV shows that include Scandal, Grey’s Anatomy, and How to Get Away With Murder. She is also the architect of her own production company, Shondaland that is responsible for nearly 70 incredible hours of prime-time television a season. It is often difficult to relate with or […]

Putting Your Best Play Forward for 2016

It’s Super Bowl season and that means it’s time to dust off the playbooks and review those stat sheets. With the New Year underway, companies and teams alike are assessing their results from the previous year– what worked? What didn’t? Where did we strive, where can we grow? Are just a few of the questions […]

How to Combine LinkedIn Company Accounts Without Losing Followers

Having a strong brand on social media is important not only for a company, but also for the user who is trying to learn more about the services it provides. If a company has multiple accounts on one social media platform it can cause confusion. Many times someone who is foreign to an organization will […]