Digonex Commentary: Dynamic Pricing and Event Ticketing
Digonex recently published a contributed article in TicketNews.com about the impact of dynamic pricing on the event ticketing industry. Jeff Eglen, vice president of strategy of Digonex, outlined the challenges the ticketing industry is facing today as the economic climate continues to impact ticket sales. Given this, he says the industry is forced to “re-evaluate […]
Are You Ready for Fall Tradeshow Season?
September typically means the end of summer, back to school and fall leaves. But it also means the start of the fall tradeshow season. While tradeshows can often be a tiresome string of endless networking sessions, seminars, presentations and mixers, in the current economic climate, many companies are being more selective than ever when deciding […]
SWOT Analysis
A SWOT analysis is a tool utilized by many marketers and public relations professionals to evaluate the Strengths, Weaknesses, Opportunities and Threats of a business project or campaign. We recently completed a SWOT analysis for a potential client to evaluate the company’s past public relations efforts and where we see room for improvement. SWOT analyses […]
Attachmate Secures Windows 7 Logo
Yesterday, our client Attachmate announced it achieved the Compatible with MicrosoftÆ WindowsÆ 7 logo. Microsoft is planning to launch its much-hyped Windows 7 platform on October 22. As the first host connectivity vendor to secure this distinction, Attachmate can now offer its customers a seamless, easy-to-manage IT environment, robust desktop security features and enhanced end-user […]
Where Magazines are Finding Ad Revenue
As the economic climate continues to affect print publications, it’s interesting to read about how newspapers and magazines are leveraging alternate revenue resources to stay afloat. A recent AdAge article highlights the current state of the magazine industry and provides insight on different revenue streams for the market. For example, magazines such as Men’s Health, […]
Twitter User Statistics
eMarketer recently released a report from Sysomos on the demographics and usage habits of Twitter users. Sysomos is the leading provider of social media analytics. According to the report titled “An In-Depth Look Inside the Twitter World,” 72.5 percent of all Twitter users joined the service in the first five months of this year. Some […]
Communiqué PR Member of the Council of PR Firms
Communiqué PR is thrilled to announce we are now a member of the Council of PR Firms. Formed in 1998 by some of America’s leading public relations firms, the Council of Public Relations Firms’ mission is to advance the business of public relations by building the market and firms’ value as strategic business partners. The […]
Managed File Transfer: A Growing Concern for CIOs and CTOs
Managed file transfer (MFT) is a hot topic for CIOs and CTOs right now. The evolution of technology is making it easier for organizations to do business anytime and anywhere around the world. However, along with this luxury comes the challenge for businesses to confidently exchange sensitive data over public networks. Whether it’s a sensitive […]
Strategic Public Relations Gets a Thumbs Up From PRWeek
If you have a minute, we encourage you to take a look at a recent review of Colleen Moffitt and Jennifer Gehrt’s book, Strategic Public Relations: 10 Principles to Harness the Power of PR, which appeared in PRWeek this month. Jeffrey Ory, vice president at Deveney Communication and guest reviewer for the industry publication states, […]
Moffitt and Gehrt to Speak at Tacoma Pierce County Chamberís Business EXPO 2009
Communiqué PR’s Co-founders Colleen Moffitt and Jennifer Gehrt will be co-presenting at the Tacoma-Pierce County Chamber’s Good Morning! Power Breakfast on September 22 and the Business EXPO on Tuesday, October 20. At the Power Breakfast, Colleen and Jennifer will discuss the 10 principles to harness the power of PR as outlined in their book, Strategic […]