Crossing the Privacy Line? City of Bozeman Asks Candidates to Submit Social Media Affiliations & Login Details
It recently became public knowledge that potential job candidates for the city of Bozeman, Mont., were being asked not only to reveal their online social media affiliations, but also release their username and passwords during the application process. The request for applicants to submit their social media usernames and passwords has stirred mixed emotions with […]
Radio Media Tours
A radio media tour (RMT) is defined as a series of interviews offered to radio stations throughout the country during a specific time period. RMTs are typically conducted via telephone with radio reporters, news producers or talk show hosts. The interviews are either live or taped and typically last about 10 minutes. While RMTs are […]
The Power of Networking: Fostering Relationships and Building Business
Many of us know or have experienced the benefits of networking. Actively fostering existing relationships and building new ones can lead to new business leads, job opportunities or help you recruit new talent to your organization. It also provides individuals the opportunity to increase their knowledge and skill set and build their reputation in a […]
Peter Shankman and the State of Media Relations
Peter Shankman, creator of Help A Reporter Out (HARO), recently sat down with PRWeek to offer his perspective regarding the current status of media relations. His point of view is very relevant as his creation of HARO has been described as “redefining the art of networking.”HARO is a free service that distributes up to five […]
Are Online Games the Next Generation of Journalism?
At the 2009 Games for Change Festival, New York Times Op-Ed Columnist Nicholas Kristof delivered a surprising keynote address saying that online games can be a powerful reporting platform for educating people about global issues such as the environment, poverty and human rights. His epiphany came during a chance encounter with online game, “Darfur is […]
iTunes New Pricing Model – Is it Working?
Back in April, we blogged about Apple’s move to eliminate the “one price fits all” model for its iTunes digital media store, opting to shift to a three-tiered pricing model. While this news was met with some trepidation by media, music labels and consumers, a new article from Billboard‘s Antony Bruno and Glenn Peoples suggests […]
Twitter vs. Iran
It’s unlikely that the founders of Twitter ever imagined their social media site would become the vehicle for a political uprising. Or that it would have the capacity to replace traditional journalism and media resources. But that’s exactly what Twitter has done. Within the last three weeks, Iranian protestors have used Twitter, YouTube and personal […]
Twitter vs. Iran
It’s unlikely that the founders of Twitter ever imagined their social media site would become the vehicle for a political uprising. Or that it would have the capacity to replace traditional journalism and media resources. But that’s exactly what Twitter has done. Within the last three weeks, Iranian protestors have used Twitter, YouTube and personal […]
Bing versus Google – How Healthy Competition Builds Media Buzz
Microsoft’s new search engine Bing has been grabbing headlines since its official launch on June 3. Expected to rival search engine giant Google, Bing is gaining popularity and, according to recent comScore Networks data, is boosting Microsoft’s market position. So what makes Bing the new search engine darling? Is it the friendly user interface or […]
Today’s Parent Contributed Article
With the demise of print publications, magazines and newspapers are becoming increasingly dependent on outside content such as contributed articles from industry experts and public relations professionals. Contributed articles offer organizations a great way to establish thought leadership, discuss a topic it’s passionate about and retain ownership of key messages. Jennifer Gehrt, co-founder of Communiqué, […]