How to Become One of PRWeek’s Rising Stars: The 40 Under 40 List
Many of us in the PR profession know that August is a time to celebrate some of the best and brightest talent in the PR world. Specifically, August marks the time when PRWeek releases its prestigious 40 Under 40 list, which recognizes standout PR professionals from both agency and in-house roles. According to Steve Barrett, […]
Tying to Relevant Technology Trends
The success of reaching out to media with a story idea is largely dependent on what you can offer the journalist in terms of a story angle, interviews and visuals. You have to have something newsworthy to share. However, if you are able to tie to an industry trend and offer an interesting perspective, this […]
How Not to Land Your Pitch in a Reporter’s Trash Bin
There’s no question that the PR industry is evolving at a rapid pace. With the social and digital media boom, PR professionals are quickly developing new and innovative ways to engage target audiences, increase brand awareness, and positively influence the bottom line. However, while the industry evolves to incorporate strategies not known 10 years ago […]
How to Delegate Effectively
As a manager, or those seeking to grow into a managerial role, it’s a requirement that you delegate work to a strong team so you can focus on other important aspects of your role or business. It frees up your time, but also allows your team members to feel productive, grow their skills and add […]
Email Overload: How to Cope and Regain Control
Managing your work day, from task lists to time management to email, is all a personal preference. Everyone has their own style and it is essential to find what works best for you to work most efficiently. I recently looked at my inbox and realized that it was distracting me — I wasn’t being as […]
Mobidia’s Inside Scoop on Smartphone Data Usage
The functionality of cellphones has shifted dramatically over the past few years. Today, people are accessing vast amounts of information, updating their social media profiles, watching videos and playing games all from their mobile phones. As convenient (and fun) as this may be, it comes with a price tag. Most cellphone providers have a limit […]
Getting Things Done in a Collaborative Environment
“Can you review this document?” “What do you think about this word choice?” “Let’s brainstorm on this project for a minute!” These phrases probably sound familiar. In a collaborative work environment, one that many businesses aspire to create, interruptions can be the norm. While there can be merits to interruptions – a needed mental break, […]
The Secret Sauce of Viral Videos
I hear it all too often and, to be honest, I’ve been guilty of it as well: “Let’s create a viral video to drive buzz, raise awareness, etc., etc.” Sounds like a great strategy, but the truth is you can’t really create a viral video. In reality, all you can do is create the video […]
Seven Ways to Ace That Public Relations Agency Interview
While talking with professionals seeking employment at Communiqué PR, we meet a variety of candidates with different levels of experience. And sometimes we find ourselves impressed with candidates who present themselves well during the interview process. If you’re curious about the traits of successful job candidates, we’ve compiled a few tips for PR professionals seeking […]
The Value of Quarterly Reviews
Many businesses question the value of quarterly review meetings, considering the cost and time required for preparation and execution that could have been spent elsewhere. But experts agree that businesses that invest in quarterly reviews have a greater chance of meeting their goals and succeeding in the marketplace. According to a Harvard Business Review blog […]