Five Virtual Places to Find Inspiration
In a slump? Not able to find any inspiration for whatever project you might be working on? The tough part of working in a creative industry is that creativity and inspiration cannot always be conjured up whenever you would like—sometimes you need a little help. PRDaily recent compiled a list of 12 online resources that […]
Thinking About Investing in PR? Five Questions to Ask Your Potential Agency
Is your company considering hiring on a public relations agency? In all likelihood, this means you will be doing an agency search. This can entail requesting proposals and quotes from a range of agencies found through word of mouth, previous use, or online research. However, once you find a few agencies you think might work […]
Reflections on 2012: Communiqué’s Year-in-Review
2012 was certainly an exciting and interesting year in the United States and around the world (see Google’s year-end wrap up video here). At Communiqué, 2012 saw our clients’ businesses continue to grow – and we were excited to drive awareness around their stories. We added new clients to our roster, achieved significant results for […]
The Importance of Word Choice
If you are passionate about writing, you understand the importance of word choice to convey the right meaning or evoke emotion. Recently, a friend introduced me to Visual Thesaurus, a wonderful subscription tool developed by Thinkmap, Inc., which I now find indispensable. The Visual Thesaurus is an online dictionary and thesaurus that displays the word […]
PR Predictions for 2013
It is a new year and a time to look at what the future holds. Public Relations is constantly changing and evolving and this upcoming year is no different. At Communiqué PR we are constantly monitoring and keeping on top of the latest trends and predictions. While looking at PR predictions for 2013, I came […]
Pitching Notes: A New Tool for PR pros
We’ve all been there. You think you have the perfect story and the perfect pitch to send to a reporter who is the perfect fit and then…you’re ignored, hung up on, or denied. As a PR professional, rejection is sometimes part of the job. But what if there was a way to help make pitching […]
Attachmate’s Luminet 4.4 Upgrade Helps Stop Fraud and Misuse
Fighting insider threats and managing audit and compliance requirements is a challenge for many industries, including financial services, government and healthcare. This battle can result in lost business, damaged reputations and financial losses totaling billions of dollars. Our client, Attachmate, delivers advanced software for terminal emulation, legacy modernization, managed file transfer and enterprise fraud management. […]
Smartsheet Announces $26 Million in Venture Funding
As anyone I work with knows, I am a huge fan of Smartsheet.com, Inc. and its cloud-based collaboration solution. Verdiem’s Chris Baker, vice president of marketing, and John Scumniotales, president, introduced me to Smartsheet in November 2011. John, one of the founders of Scrum – the most widely adopted method for agile software development – […]
Texting and Its Impact on Communications
When I was growing up, I sent hand-written letters to my grandma and if I wanted to talk to someone, I picked up the phone and called. Now with email, social media and texting, communicating is easier and quicker, but is it better? Texting has single-handedly changed the way people date and the way people […]
Five Competencies Necessary for Success in PR
In September 2012, I began an internship at Communiqué PR and it has been an amazing learning experience. My internship has allowed me to gain a better first-hand understanding of the PR profession by giving me insight into how clients and journalists work, as well as providing me with a taste of agency life. By […]