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Diving Deeper Into Facebook’s Branded Content Policy Updates

While many content marketers are rejoicing the news of Facebook’s updates to the platform’s branded content restrictions, the rest of us are busy scratching our heads and wondering what exactly this means? In recent years, brands have relied on Facebook, the largest social network, for means of expanding content marketing campaigns, which leads me to […]

Four Media Trends to Consider for Your PR & Communications Efforts

In our constantly evolving world of technology, emerging platforms and, as a result, changes to how news and entertainment is consumed, have become the norm. Accordingly, PR and communications professionals are challenged with keeping pace and updating strategies to align with new media platforms. Cision’s recent State of the Media 2016 Report takes a look […]

To Tweet or Not to Tweet?

When developing a PR strategy for our clients, one of the first questions we ask is, “Does the company and the CEO have a social media presence?” If the answer is yes, then we determine how we can amplify our results through those channels and assist in growing followers for the company and executive. If […]

Four Marketing Skills PR Professionals Should Give a Second Glance

In a recent PR Week article, Giles Fraser, the co-founder of Brands2Life, discusses how brand communications has entered a new era. In this piece, he shares his rationale behind why PR professionals should immediately begin to adopt a particular set of marketing skills. Fraser says, “In a world where purchases are only a click away, […]

To Slack or Not to Slack

Today, with more and more people working remotely, it is important to maintain relationships through communication with virtual teams or freelancers. The ability to quickly and easily communicate with coworkers who are both in and out of the office has become vital to office efficiency and transparency. Of late we have experienced an explosion of […]

What’s the Hum and Where to Find It?

Many know Shonda Rhimes as the creator of hit TV shows that include Scandal, Grey’s Anatomy, and How to Get Away With Murder. She is also the architect of her own production company, Shondaland that is responsible for nearly 70 incredible hours of prime-time television a season. It is often difficult to relate with or […]

Establishing Thought Leadership in a Crowded, Competitive Industry: Versium’s Predictive Lead Score Launch

Communiqué PR recently started working with Versium, a Redmond, Wash.-based company that provides automated data technology solutions to enterprise and agency marketers. Versium delivers predictive scores that are built from the company’s proprietary LifeData® platform, which contains over half a trillion data attributes sourced from publicly observable and commercially available means. In a nutshell, Versium […]

Spaceflight Receives GSA Schedule Contract, Opens New Doors for Satellite Launch Providers

Spaceflight, an integrated space services company and client of Communiqué PR, is reinventing the model for launching satellites into space and driving a new space revolution designed to democratize space access. Since 2010, Spaceflight has been innovating and investing in programs to foster a new era where space access is a service. A full-service launch […]

Siemens Stiftung’s ‘Empowering People Award’ Rewards Technological Solutions

Innovation occurs daily in the technology sector. To tackle complex social challenges, global foundations look to the tech sector to help deliver as many powerful tools in their arsenal as possible to design novel and useful solutions. Identifying innovations, nurturing innovative capacity, and supporting innovators are mechanisms to support ideas for the public good. Guided […]