e-Book Pricing Wars Heat Up: Digonex Offers Perspective in Publisher’s Weekly
The e-book market is hot and there’s a pricing war on the horizon. The wild popularity of the Amazon Kindle, Barnes and Noble’s recent launch of its e-book reader Nook, and talk of Apple joining the game with its Tablet service has caused the publishing industry to take a closer look at pricing strategies for […]
Dynamic Pricing Continues to be a Hot Topic at the 2010 Ticket Summit
Last week I attended the 2010 Ticket Summit in New York with Communiqué PR client Digonex. Targeted toward the secondary market (i.e. ticket brokers) this year’s Ticket Summit brought together more than 500 experts from across various parts of the industry to discuss today’s ticketing challenges. Harry Sandler, director of strategic ticketing for Digonex, spoke […]
Executives’ Reluctance to Use Social Media
“I don’t have time.” This is a common statement I hear from executives when speaking with them about social media. While I appreciate senior managers are busy, I believe it is essential they make time to use this powerful medium. Otherwise, they will not have a good grasp of this new technology and how it […]
Harry Sandler With Digonex to Speak at Ticket Summit
We thought you’d be interested to know that Harry Sandler, director of strategic ticketing for Digonex Technologies, will be speaking at Ticket Summit, a leading industry conference for the secondary ticket market being held in New York on January 13 to 15. Digonex is rapidly becoming known as a leader in the dynamic pricing market […]
Google Unveils New Approach to Presenting News
The media landscape has changed dramatically over the past couple of years. During a time when many print publications and newspapers are experiencing tremendous challenges, Google announced it will offer publishers a new approach to presenting news online – through one single URL. The project, which is called Living Stories, was developed in partnership with […]
Social Media: What to Expect in 2010
2009 was the year of social media with social mediums such as Facebook, Twitter, and LinkedIn, experiencing explosive growth as consumers increasingly turned to these networks for recommendations on products and services. In fact, a recent Razorfish survey of digitally connected customers found that 97 percent of their online experiences influenced their purchasing decisions. Some […]
Twitter’s Contributors Feature – Will it be Good for Business?
On Mon., Dec. 14, Twitter began testing a new feature called Contributors. According to PC World, this new feature ’allows business users to manage how its employees post 140-character messages from a single account. Writer Ian Paul says this new feature indicates Twitter is ’interested in commercializing the service. The primary focus of Contributors is […]
Maximizing Virtual Goods Through Dynamic Pricing
Rex Fisher, vice president of business development for Digonex Technologies, recently wrote a contributed article for Virtual Goods Insider, which was published on Dec. 3. In the article, Rex discusses the recent explosion of the virtual goods industry and how dynamic pricing models will be a key driver of the industry’s continued growth and success. […]
BuildAnApp Lands in the Wall Street Journal
We are proud to share that, Mobile On, a developer of the first cross-platform, do-it-yourself (DIY) solution that enables businesses and organizations to create customized smartphone applications, was featured on Tues., Dec. 8 in a Wall Street Journal article titled, ’Services Tailor Apps for Small Businesses. The story discusses the new wave of DIY services […]
BuildAnApp Lands in the Wall Street Journal
We are proud to share that, Mobile On, a developer of the first cross-platform, do-it-yourself (DIY) solution that enables businesses and organizations to create customized smartphone applications, was featured on Tues., Dec. 8 in a Wall Street Journal article titled, ’Services Tailor Apps for Small Businesses. The story discusses the new wave of DIY services […]