2015 – Communiqué PR Year in Review
As we look back on another year there are numerous successes, big and small, to celebrate. 2015 has been a year of growth for Communiqué PR! We settled into our new, larger office space, added several new clients to our portfolio as well as a few new PR professionals to our stellar team. We saw the […]
Hello From the Other Side: What Adele Can Teach Us About PR
I’ll admit it. I’m a sucker for pretty much anything Adele does. So when Inc. Magazine recently ran a column about “6 Great Business Lessons from Adele’s Branding Strategy,” you know I was all over it. I’d like to think that almost everyone can learn something from Adele and that includes PR and communications professionals. […]
People Analytics Pioneer VoloMetrix Acquired by Microsoft
Celebrations are in order! Our recent client VoloMetrix, a leading people analytics technology company, announced earlier this year that it has been acquired by Microsoft to bring deeper insights into worker productivity. VoloMetrix’s technology provides unprecedented visibility into how people spend their time, offering enterprises a data-driven way to quantify employee efficiency and engagement. […]
Helping Delta-Q “Lead the Charge in Innovation”
For nearly two years, Communiqué PR has been working with Delta-Q Technologies, a leading supplier of battery charging solutions, to increase awareness of its solutions for electric vehicles and industrial machines. Delta-Q provides cutting-edge battery charging solutions that improve how industries power their battery-powered vehicles, such as lift trucks and golf carts. With increased power consumption—the […]
New Clothing Line for ‘Tech Guys,’ Ya Joe, Selects Communiqué as Its Agency of Record
The Seattle tech scene is booming and with several Silicon Valley companies including Facebook, Twitter, Apple and reportedly Snapchat opening engineering offices here, the burgeoning tech sector is undoubtedly having a positive impact on our local economy. With new tech jobs comes an influx of new residents, eager to find lucrative positions within IT, technology, and software […]
Switching Sides: Perspectives From a PR Pro Turned Journalist
There’s an old proverb that says you need to live something to truly understand it. This idea holds particularly true in the field of public relations (PR), where the day-to-day work and nuances of the business can be discussed at length with fellow professionals but can easily go over the heads of any non-PR folks […]
Switching Sides: Perspectives From a PR Pro Turned Journalist
There’s an old proverb that says you need to live something to truly understand it. This idea holds particularly true in the field of public relations (PR), where the day-to-day work and nuances of the business can be discussed at length with fellow professionals but can easily go over the heads of any non-PR folks […]
Lessons Learned From the Volkswagen Emissions Scandal
Automobile recall stories have become more and more frequent in recent years, with dubious management decisions and cover ups causing damage to long-admired brands General Motors, Honda, and Chrysler. Most recently, Volkswagen made headlines for an emissions scandal that has already unseated the company’s CEO and promises to cost the Volkswagen billions of dollars in […]
How Twitter’s Seven Steps to Customer Service Relate to Your PR Practice
When customers have a bad experience with a brand, there’s a good chance they’re going to tweet about it. To help brands improve their customer interactions, Twitter recently released a 122-page customer service playbook. Clearly this is a serious topic since a social media platform known for brevity decided to devote more than a 100 […]
Tweet Your Way to Success
Twitter recently posted its second-quarter earnings. While the company’s revenue exceeded expectations, it reported not feeling fully satisfied with the amount of user-growth. I found this to be shocking considering Twitter is the largest platform for third-party content with the number of tweets averaging around 500 hundred each day from over 300 million users. Twitter […]