Point Inside Takes the Spotlight in Retail Innovation – Announcing Its Rapid Growth

It’s been an excitingly busy time for one of our clients, Point Inside, the provider of a mobile shopper engagement platform for Top 100 retailers. Point Inside’s StoreMode™ platform powers retailers’ branded apps with real-time, store-specific product search and location to help shoppers quickly find what they need in stores. We recently helped Point Inside announce its phenomenal 1690-percent revenue growth since 2009, having grown revenue more than 150 percent year-over-year without the support of venture capital funding.

Point Inside’s impressive growth coincides with the retail industry trend toward an integrated shopping experience that blends the physical and digital channels. The company’s shopping and engagement solutions enable retailers to make the most of this mobile revolution and create an overall better, more personalized experience for their customers. In addition to its revenue growth, Point Inside also shared details for the first time around its:

  • Top 100 retail customers and success of its partners
  • Tens of millions of shoppers using its platform
  • Billions of user requests per month for its services
  • Creation of more than 10,000 maps of indoor venues and 5,000 store-specific search engines
  • More than 20-fold growth of its employee base since 2009
  • Recent headquarters relocation to a new 12,600-square-foot space—with 6,000 more to come by January—the third in five years to match company growth

To support the announcement, we reached out to local and national retail and marketing industry media, leveraging both Point Inside’s momentum and how it ties to retailers’ increasing adoption of mobile solutions. This approach was successful, generating significant press and industry interest, briefings with key influencers and editorial coverage, such as the following:

It’s neat to see a local company like Point Inside at the forefront of its industry, and we look forward to supporting Point Inside on even more exciting developments in the months to come. For more on Point Inside and its recent momentum, check out www.pointinside.com.