When the Tables are Turned: My Experience as an Interviewee
As she moved the microphone closer to my face, I ran through my check list: Pause and think, speak in a measured manner, and don’t freak out – it’s not live. Recently, a former colleague, Joleen Hughes, interviewed me for her podcast, The Lawyer Who Rocks. This was my first podcast interview as the interviewee. […]
Cheers to 15 Years!
In March, we hosted a party to celebrate Communiqué PR’s 15-year anniversary. Current and former clients and employees, colleagues, partners, friends and family joined us to commemorate the milestone and reflect on our successes over the years. With our focus on helping our clients achieve their business and communication objectives, we don’t often take time […]
Round-up: Advice for Selecting a PR Firm
Earlier this month, I fielded an email from an early-stage CEO planning an announcement about the debut of his company and gathering information to inform his process and selection of a public relations partner. In responding to his email, I realized we have written on the topic of firm selection over the years several times […]
Fighting the Good Fight: Combating Fake News
In June, I had an opportunity to participate on a panel – Fake News vs. Media – moderated by Luis Fonseca, managing partner for Emirec Consulting, a marketing and communications consultancy in Portugal and a PRN member agency. My fellow panelists included Vitor Norinha, reporter with Vida Economica; Uriel Oliveira, vice president at Cision Portugal; […]
Securing a PR Partner: What You Need to Know
In today’s world of online dating, many people have had the experience of connecting with someone that looks great “on paper” and spending time texting and engaging with them online, only to meet them in real life and immediately know the match is not meant to be. Finding a PR partner can be somewhat similar. […]
Developing a PR or Communication Program? Tips for Securing Stakeholder Buy-in
Whether it’s an strategic PR plan, an important customer announcement or a new message to reach your audiences, obtaining buy-in from key stakeholders ensures that everyone understands and supports the recommended approach. Securing consensus also provides the opportunity to obtain additional ideas and perspectives, and to understand objections that may not have been apparent to […]
Shifting Marketing Landscape Reinforces the Power of PR; It’s No Longer Public Relations … It’s Public Relationships
In our book, Strategic Public Relations: 10 Principles to Harness the Power of PR, we wrote about the shifting marketing landscape. At the time, close to 10 years ago, we argued that PR was more strategic than ever due to reputation, fragmentation, and saturation. Since that time, these trends have continued to expand at an […]
Looking Back on 2017
The past year proved to be a busy, productive and fun year at Communiqué PR. In addition to continuing to partner with our existing clients, we started working with several new clients during 2017, including Phytelligence, Whitepages, and WGU Washington. Below is a summary of the activities and results we secured on behalf of some […]
Your Virtual PR Bookshelf
Over the years our team has shared its expertise through posts published to the Communiqué PR blog. Some of the posts tie directly to content included in our book, Strategic Public Relations: 10 Principles to Harness the Power of PR, while other posts dig deeper into practice areas or capture key campaign initiatives and results. […]
Truth in the Age of Digital Fakery
In late September, I had the opportunity to participate in a compelling dinner salon discussion with a handful of local technology and business leaders hosted by Intentional Futures. The topic of discussion focused on “the fight for truth” and how news organizations can combat fake information in light of new technologies. The fight for news […]