Associated Press Reins in Content
The Associated Press (AP) announced on Monday, April 6 that it would crack down on Web sites and search engines that use the work of the news organization without first obtaining permission from them and agreeing to share profits. In an effort to “exercise some control” over the practice of reposting articles and gaining profit […]
What are Twitter Hashtags?
Twitter can be an invaluable resource. From chatting with friends to connecting with new people, this social network provides a way to instantaneously share information. But the sheer volume of conversations and links can be overwhelming, and many people find it difficult to navigate. So we were pleased to learn about a Twitter feature designed […]
Value of Press Hits
The uncertain economic climate continues to affect marketing and public relations budgets. However, a recent study from Text 100, a global boutique PR consulting firm, illustrates the positive impact public relations can have on a company’s brand value. The study, outlined in a recent PRWeek article, found companies that produce more complicated products benefit more […]
CNN Examines War Against Autism
April is National Autism Awareness Month; and given the staggering numbers of children diagnosed with autism, it’s probably safe to assume you know someone impacted by this condition. Autism is a brain development disorder characterized by impaired social interaction and communication, and by restricted and repetitive behavior. According to the Center for Disease Control and […]
Apple iTunes Rocks the Digital Music Industry
Today Apple officially launched its new three-tiered pricing system for its iTunes digital music store and eliminated the “one price fits all” model. Back in January, the company announced it would implement a new variable pricing structure in which songs would be offered at one of three pricing tiers: 69 cents, 99 cents and $1.29. […]
The Best of CTIA 2009
Another CTIA has come and gone, and despite the low attendance (presumably due to the economy), below is some interesting news that we believe came out of the show. The tone of the show was set by keynote addresses from executives at T-Mobile, Clearwire and RIM who all stressed the importance of continued growth through […]
What You Should Know Before Pitching Broadcast
Broadcast media have rules and preferences for pitches that, when followed, can make the difference between placing a story and having your pitch sent to the recycle bin. Before pitching broadcast media, it’s important to do your homework and know the answers to these questions: Who is the appropriate producer to pitch given the subject […]
Internal vs. External PR Roles
The overarching goal of a public relations team is to provide strategic support for a company and its products and ensure the highest quality of communications to foster a positive public perception of the company. When organizing a PR team, there are many factors to consider. There is no right or wrong organizational structure for […]
Tecplot 360 Helps Scientists Better Understand Flow Separation
Tecplot, Inc., one of Communiqué PR’s newest clients, recently helped scientists from MIT shed light on a century-old mystery surrounding flow separation. After reading this study, I was intrigued to learn more about flow separation and how Tecplot’s solution helped scientists better understand this complex phenomenon. Flow separation occurs when the air traveling over a […]
Digital’s Role on Public Relations
Given the current economic conditions and the demise of many print publications, conversations are increasingly taking place online through networks and platforms such as Twitter and Facebook. We recently wrote a blog post about the power of Twitter and the impact of Facebook on companies like Coca-Cola. There’s no doubt social media is a hot […]