4 Reasons Not To Hide From Deskside Meetings
Raise your hand if you have read and responded to all of the emails in your inbox this week. While I’m sure there will be some overachievers out there, I’m betting the majority of you have at least one or two emails you’re putting off replying to or you simply deleted. In PR, we’ve all […]
The PR Professional’s AP Style Cheat Sheet
For journalists, the Associated Press (AP) Stylebook is the industry “bible.” They live and die by its grammar and style rules, and most have taken numerous journalism school classes to perfect the art of AP style writing. As such, AP style errors in press releases are glaringly obvious to reporters and could turn them off […]
David vs Goliath: Korean-based Polaris Office Dares to Challenge Microsoft and Google with New Office Software for the U.S. Market
Polaris Office, a client of Communiqué PR, is introducing a new office productivity suite in the U.S. market in a daring attempt to disrupt the current status quo and offer an alternative to industry Goliaths Microsoft and Google. Polaris Office is a Korean-based software company offering an intuitive, cloud-based office productivity suite that breaks down […]
To Slack or Not to Slack
Today, with more and more people working remotely, it is important to maintain relationships through communication with virtual teams or freelancers. The ability to quickly and easily communicate with coworkers who are both in and out of the office has become vital to office efficiency and transparency. Of late we have experienced an explosion of […]
Establishing Thought Leadership in a Crowded, Competitive Industry: Versium’s Predictive Lead Score Launch
Communiqué PR recently started working with Versium, a Redmond, Wash.-based company that provides automated data technology solutions to enterprise and agency marketers. Versium delivers predictive scores that are built from the company’s proprietary LifeData® platform, which contains over half a trillion data attributes sourced from publicly observable and commercially available means. In a nutshell, Versium […]
Writing Checklist: A Simple Guide to Becoming a Better Writer
PR professionals do a ton of writing every day. Whether we are developing a press release, byline article, award submission, blog post, speaking proposal, case study, etc., we typically communicate through written words. Luckily, I love to write. It’s been a hobby of mine ever since I learned how to hold a pencil. Why I […]
Getting the Most Out of SXSW
South by Southwest (SXSW) – once a grassroots music festival with no more 700 attendees brought together by the passion for music, art, and ideas – is now miles away from the notion on which it was founded. In March 2015, more than 100,000 people flocked to Austin, Texas, to try and see as many […]
Return on Character: How Character Trickles Into Returns, Workforce Engagement & Customer Satisfaction
In today’s fast-paced, competitive business world, an emphasis is often put on earnings, return on investment (ROI), and the like. Many would argue that cash is a necessity and corporate culture a nicety. But what if culture and character not only improved morale, but also trickled down to earnings? I recently read Fred Kiel’s “Return […]
Behind the Scenes Look at the Introduction of Caitlyn Jenner
Possibly one of the most talked about event events of 2015 was the farewell to Bruce Jenner and the introduction to Caitlyn Jenner. Jenner has been in the spotlight for decades and is a household name to all generation because of Olympic achievements and reality television stardom. In April of 2015, the much-anticipated interview with […]
Spaceflight Receives GSA Schedule Contract, Opens New Doors for Satellite Launch Providers
Spaceflight, an integrated space services company and client of Communiqué PR, is reinventing the model for launching satellites into space and driving a new space revolution designed to democratize space access. Since 2010, Spaceflight has been innovating and investing in programs to foster a new era where space access is a service. A full-service launch […]