AnswerDash Transforms Online Customer Service With Zendesk Integration

This week was an exciting one for our client AnswerDash, the provider of contextual answer technology for websites and apps. Fresh off the heels of revealing its general availability this fall, AnswerDash just announced its integration with Zendesk, a major player in improving online customer service. The integration makes it easy for websites to display […]

Point Inside Powers New Mobile Features for Target

This past week we had the opportunity to help our client Point Inside, the provider of a mobile shopper engagement platform for Top 100 retailers, announce a partnership with major retailer Target. Point Inside now powers new in-store mobile app features for guests at all 1,801 Target stores nationwide, including store-specific product search and location, […]

Size Matters

Contrary to what some may tell you, size does matter. The proof is published in a joint report released last month by IHS Inc., a global source of critical information and insight, and our client Mobidia Technology Inc., a mobile analytics provider with a mega-panel of global smartphone and tablet users. The report, “Larger Smartphone […]

Driving Awareness for World Diabetes Day Seattle

Did you know that today there are more than a half- million adults in the state of Washington living with diabetes? And that by 2025 experts say this number will grow to nearly 1 million?  Neither did I. To raise awareness around diabetes and celebrate the work that the American Diabetes Association, Benaroya Research Institute, […]

Driving Awareness for World Diabetes Day Seattle

Did you know that today there are more than a half- million adults in the state of Washington living with diabetes? And that by 2025 experts say this number will grow to nearly 1 million?  Neither did I. To raise awareness around diabetes and celebrate the work that the American Diabetes Association, Benaroya Research Institute, […]

Quality Over Quantity

When practicing public relations and striving to drive awareness on behalf of clients, it can be easy to lose sight of the notion that quality, in many cases, is more important than quantity. Let’s be honest: Unless you’re working for Apple, Amazon, Boeing, or another major brand, it’s unlikely your news announcement will appeal to—let […]

Smartsheet Introduces New Data Visualization Tool for Enterprises

This week has been a very exciting one for our client Smartsheet, a leading provider of a collaboration project management tool. On Monday, Oct. 20, 2014, Smartsheet announced its new tool, Workmap. Workmap allows users to visualize work and the various people contributing to it in Smartsheet. By breaking down the traditional organizational chart view […]

UW-Spin-out AnswerDash Announces General Availability and Major National Customer

This week, AnswerDash, a website customer service tool that allows visitors to find contextual answers anywhere on the page, announced its General Availability in tandem with a major national customer, the U.S. Green Building Council (USGBC). AnswerDash spun out of The University of Washington’s Information School, after years of research on human-computer interaction, and is […]

Point Inside Takes the Spotlight in Retail Innovation – Announcing Its Rapid Growth

It’s been an excitingly busy time for one of our clients, Point Inside, the provider of a mobile shopper engagement platform for Top 100 retailers. Point Inside’s StoreMode™ platform powers retailers’ branded apps with real-time, store-specific product search and location to help shoppers quickly find what they need in stores. We recently helped Point Inside […]

VoloMetrix Files for Patent for Its Groundbreaking Predictive People Analytics Technology

This month has been an exciting one for our client VoloMetrix, a leading people analytics company that provides unprecedented insights into how companies invest their most valuable resources— their time and human capital. On Wednesday, Aug. 27, 2014, VoloMetrix announced that it has filed for a patent for its revolutionary people analytics technology. As part […]