Twitterphoria: Adding Twitter Power to Your Marketing Mix, Today
It was such an honor and pleasure to speak to a sell-out crowd at the Puget Sound American Marketing Association (PSAMA) Luncheon last Wed., Sept. 9. My presentation entitled, “Twitterphoria: Adding Twitter Power to Your Marketing Mix, Today”, was well received with approximately 150 people in attendance. According to one of the PSAMA board members, […]
Twitter User Statistics
eMarketer recently released a report from Sysomos on the demographics and usage habits of Twitter users. Sysomos is the leading provider of social media analytics. According to the report titled “An In-Depth Look Inside the Twitter World,” 72.5 percent of all Twitter users joined the service in the first five months of this year. Some […]
An Experiment Fundraising With Twitter
As many of you who are regular readers of our blog know, in June we worked with the Seattle Children’s PlayGarden to launch a Twitter campaign to raise awareness and garner donations for the development of the PlayGarden. The goal was to educate a broader audience about the vision of the PlayGarden and to motivate […]
Social Media Falls Mostly to PR
We recently ran across a PRWeek article about social media and digital communications. The article provides some interesting statistics about digital communications from the 2009 Digital Readiness Report from iPressroom, Korn/Ferry International and PRSA including: PR leads digital communications at 51 percent of organizations, while marketing leads 40.5 percent of the time PR generally leads […]
Smartphone App Stores – Thoughts From Gizmodo
Communiqué PR has a number of mobile industry clients so we thought it would be interesting to provide insight on a blog about smartphone app stores. Gizmodo, Gawker Media’s largest blog focusing on gadgets and technology, recently published a post comparing mobile application stores from companies including Apple, Palm, Blackberry, Nokia and Microsoft. While many […]
Law Seminar International 2009
On September 11, Colleen Moffitt, co-founder of Communiqué PR, will be presenting at an event entitled, “The Rise of the Social Internet and Social Media Law” sponsored by Perkins Coie and Law Seminar International. The event will feature speakers from companies including: Avvo, Inc., Children’s Advertising Review Board (CARU), Facebook, LinkedIn, Microsoft, Perkins Coie LLP […]
Puget Sound American Marketing Association – September Luncheon
Jennifer Gehrt will be speaking at the Puget Sound American Marketing Association luncheon on September 9, 2009. Jennifer will be speaking about how marketing professionals can leverage the power of Twitter with her presentation entitled, “Twitterphoria: Adding Twitter Power to Your Marketing Mix, Today.” If you’re interested in learning more about how to leverage Twitter […]
Twitter Generates $48 Million of Media Coverage
AdAge recently published an article about a report from VMS, a news-monitoring service, which claims that Twitter has received nearly three billion impressions in the past month. According to the report, these impressions are worth nearly $48 million. There has undoubtedly been a lot of hype about Twitter. It has made its appearance on CNN, […]
New Twitcam Lets Twitter Users Stream Live Video
Twitter users can now broadcast themselves live using a new service called Twitcam. The service, introduced by Livestream, provides users with an opportunity to add live streaming video to their Twitter feed and host live chats. In a press release by Livestream, the company said, “Twitter-centric services for sharing photos and videos have been exploding […]
Interactive Marketing Proves More Effective Than Advertising
Forrester Research recently published its Five-Year Interactive Marketing Forecast report and shared information about its results with the readers of Advertising Age. In an article titled, “Advertising Will Change Forever,” Josh Bernoff, an analyst with Forrester Research, explains how interactive marketing methods have proven more effective than traditional advertising. The report predicts that interactive marketing […]