Smartsheet Introduces New Data Visualization Tool for Enterprises
This week has been a very exciting one for our client Smartsheet, a leading provider of a collaboration project management tool. On Monday, Oct. 20, 2014, Smartsheet announced its new tool, Workmap. Workmap allows users to visualize work and the various people contributing to it in Smartsheet. By breaking down the traditional organizational chart view […]
Annenberg Study Reinforces Importance of PR as Strategic Asset
In June, the USC Annenberg Strategic Communication and Public Relations Center released results from its eighth biennial Communication and Public Relations Generally Accepted Practices (GAP VIII) Study. The report is focused on providing senior communicators with “guidance as they manage their organizations, develop strategy, and prepare for the future.” Data was gathered from professionals in […]
Point Inside Takes the Spotlight in Retail Innovation – Announcing Its Rapid Growth
It’s been an excitingly busy time for one of our clients, Point Inside, the provider of a mobile shopper engagement platform for Top 100 retailers. Point Inside’s StoreMode™ platform powers retailers’ branded apps with real-time, store-specific product search and location to help shoppers quickly find what they need in stores. We recently helped Point Inside […]
The Tech Boom & VC Influence: Why Seattle is the Next Silicon Valley
Quentin Hardy of The New York Times recently wrote a story that positions Seattle as the next tech capital, highlighting a trend that is changing the way people think about the Emerald City. For a city mostly known as the birthplace of Starbucks, the Seahawks and rain, a recent influx of Silicon Valley venture capital […]
The State of Public Relations 2014 Busts Myths About How PR Professionals Employ Digital Media Technologies
If you have been practicing public relations for longer than a decade, you are more than aware that the industry and how we practice the craft have evolved in response to new digital tools. From email and social media, to branded digital content and SEO tactics, we have been provided with such an abundance of […]
Building Homes With Smartsheet
I’m very fortunate to work for a company that supports its employees’ volunteer causes. From making financial donations to enabling employees to participate in volunteer activities, Communiqué PR fully embraces the spirit of giving back to the community. One of the causes I’m passionate about is an annual volunteer trip I help organize to build […]
An Evolution of Change in Social Media: FB Newswire and LinkedIn Publishing
Social media is relatively new, but it has proven to be a vital element in the customer-engagement equation for businesses. With the constant changes taking place on social channels, it is important for companies to understand how to best use these valuable tools for gaining attention from target audiences. In particular, recent changes on Facebook […]
Smartsheet Secures Another $35 Million
This week was an exciting one with the work for our client Smartsheet, a leading provider of a collaborative work management tool that we and 42,000 other businesses use every day. On Monday, May 5, 2014, Smartsheet, already well on its way to changing the way that enterprises work, announced it has secured another $35-million round […]
Positive Word of Mouth and Customer Referrals Drive Growth for Summit Imaging
Yesterday I was reading an article offering tips to entrepreneurs who want to grow their startup companies while maintaining ownership of their equity. The article, entitled “Who needs VC Money? Not this profitable startup,” was written by Ryan Shank, co-founder and COO of Mhelpdesk, who opted to focus his company’s limited resources on product development […]
What the Future Holds for Anonymous Gossip Websites and Apps
Modern technology has created an array of outlets for the public to share their every thought and opinion. People turn to Facebook, Twitter, Instagram, Pinterest, blogs, and more to express themselves and share their views. Each outlet offers a different mode of expression, some through words, others through pictures. What these all have in common, […]