Online Media You Should Know
The Pew Research Center recently released its “State of the News Media 2014” report, which contains some unsurprising information about the growth of digital news consumption and publishing. Consumption of news on mobile devices and via social networks is still trending upward: About half of Facebook’s users read their news on Facebook for instance, whether […]
How I Lived Without Technology for (Nearly) 24 Hours and Lived to Tell About It
The challenge put forth by organizers of the annual National Day of Unplugging seemed easy enough: Do you have the willpower to unplug and unwind without electronics for a full 24 hours? I stumbled upon the National Day of Unplugging late last Friday afternoon as I was looking for inspiration for this blog post. For me […]
A Look Back at 2013’s “Most Talked About Companies,” Courtesy of Dow Jones
What were the news stories in 2013 that stuck with you? In the world of business, at least, they were probably stories on tech, according to a new infographic from Dow Jones. To mark the end of 2013, Dow Jones released data on the year’s “most talked about companies.” Tech giants Google and Apple […]
The PR Agency of the Future
Yesterday I was reading PR Week’s 15th anniversary issue and came across an article entitled “What will a PR agency look like in 15 years?” It was a compilation of comments about the future from some of today’s industry leaders: Gail Heimann, president of Weber Shandwick; Kim Hunter, president and CEO, Lagrant Communications; and Patrick […]
PR Lessons From the Healthcare.gov Launch
When the Obama administration launched its healthcare website on October 1st the President’s most prized project quickly turned into an unmanageable disaster. Healthcare.gov was riddled with technical problems that made it almost impossible to use, causing enormous public backlash. But there are a few valuable PR lessons to be learned from healthcare.gov’s disastrous rollout. Launching […]
What’s News and What’s Rumor?
A little over two weeks ago my little sister, a student at University of Colorado at Boulder, sent me a link to a video of a river roaring through what is usually the calm creek near the campus. She then told me about the dramatic changes that had occurred to the city of Boulder due […]
Google’s ‘In-Depth Articles’ Feature – What It Is, and What It Means for PR
If you work in media or technology, you might be aware that Google recently introduced a new search page feature, “In-Depth Articles.” The feature, which aims to provide “thoughtful in-depth content” that “remains relevant long after its publication date,” offers up links to long-form articles at the bottom of the search results page—similarly to how […]
Lean In – Practical Advice for All Genders
I recently finished Sheryl Sandberg’s provocative book, “Lean In,” about gender differences in the workplace and her perspective on how to help right the inequalities. I am about the same age as Sheryl, and while our backgrounds are different, many of her points resonated with me. I find it astounding that there are only 21 […]
Puttin’ on the Blitz
As a PR professional working in an agency environment, I’m fortunate to work with a variety of clients from different industries. Each new client brings an opportunity to learn something – whether it be a new product or a technology I’ve not used before, or even learning about the culture of the targeted audience – […]
PR Tool Spotlight: Alexa.com
Here at Communiqué PR, we’re always on the lookout for tools that make our work more efficient. Recently, we’ve been using one extra handy tool that we thought worth passing along—analytics provider Alexa.com. Alexa.com offers free website analytics, including traffic data, national rankings, global rankings and more. These rankings give an idea of how a […]