My Four Favorite Twitter Tools
The past couple of times I’ve given presentations on social media, I have received questions from members of the audience about the best Twitter tools. Given the high-level of interest in this topic, I decided to do additional research, test out some of the most highly-recommended tools and publish my findings on the Communiqué PR […]
The New Rules of Media Relations; Have They Really Changed?
I recently participated in a webinar hosted by PRWeek surrounding the new rules of media relations. We all know that the media landscape has changed with publications shutting down or moving to online formats. But interestingly, the rise of social media, namely Twitter, has really changed the playing field in how media source their content […]
Attachmate Announces the Launch of FileXpress
Attachmate Corporation, a leading provider of host connectivity solutions including terminal emulation, legacy integration and secure communications, today announced the availability of FileXpress. FileXpress is a family of products targeted at the managed file transfer (MFT) software market, and offers broad and powerful solutions for the electronic delivery of large files to anyone and anywhere, […]
The Analyst Reference Sheet
In the past we have written about the importance of working with industry analysts. Recently, we arranged and facilitated nine conference calls with analysts so Dennis Brestovansky, president and CEO of Aveso Displays, could share information about his company’s technology and the company vision. The calls were very helpful for Aveso. In addition to educating […]
Strategic Public Relations Excerpt: Picking your PR Team Wisely
As organizations continue to experience budget constraints due to the existing economic conditions, you may be tasked with re-evaluating your PR team as you plan for 2010. One of the most daunting questions you may encounter is whether to go with an in-house PR team, an external PR agency or a combination of the two. […]
Five Tips for Motivating Employees to Twitter on Behalf of Your Brand
Are you struggling with how to help employees leverage Twitter for the benefit of your company? We have all heard stories of how employees have damaged a company’s brand via social media. However, marketing and communications executives have a tremendous opportunity to harness the power of social media to significantly benefit their organizations by enlisting […]
Cision Launches JournalistTweets.com
Are you looking for a tool to make it easier to follow journalists on Twitter? Cision, a global provider of media monitoring, media research, distribution and media evaluation PR software and services, recently released a new relationship-building tool for PR professionals and journalists called JournalistTweets. I have spent some time using this tool and found […]
Communiqué PR Looks for Intern to Join Its Team
Communiqué Public Relations (www.communiquepr.com) is seeking a graduating senior college student to fill an unpaid internship vacancy. Within our boutique firm, we look to interns to provide hands-on tactical and administrative support. We are excited to have an opening for an intern starting in December 2009. An intern’s experience will be as rewarding as he […]
Colleen and Jennifer of Communiqué; PR Lend Their Perspective on Social Media
Recently, Colleen Moffitt and Jennifer Gehrt, co-founders of Communiqué PR were quoted in the Daily Journal of Commerce (also picked up by the Associated Press) and The Spokesman-Review about organizations’ use of social mediums such as Twitter. Twitter enables companies to monitor conversations about their products and services and also gauge consumers’ sentiment towards the […]
Mindset: The New Psychology of Success
“Mindset: The New Psychology of Success” is a book written by world-renowned Stanford University psychologist, Carol Dwek. Based on decades of research on achievement and success, Dwek outlines how with the right mindset, we can fulfill our potential and achieve our toughest goals. Everyone on our team is reading the book and discussing how we […]